FUSO Tops 1 Million-Unit Sales in Indonesia
||Proof of leadership presence in Indonesia, third largest light-duty truck market in the world
||FUSO well positioned for fueling additional growth in Asia and Africa
Kawasaki, Japan - Mitsubishi Fuso Truck and Bus Corporation (MFTBC), one of Asia’s leading commercial vehicle manufacturers, is celebrating its 1 million-unit sales milestone in Indonesia, MFTBC’s largest export market. The company has been present on the Indonesian market since 1970 and has established itself as the leading commercial vehicle brand. FUSO is the market leader in the overall truck segment with a market share of 44.9 % in the period from January to August 2013.
The FUSO Canter truck is a top seller with a market share of 52.8 % in the light duty truck segment (January to August 2013) in Indonesia and is contributing significantly to the seven-digit sales benchmark.
Dr. Albert Kirchmann, Head of Daimler Trucks Asia and MFTBC President & CEO, said: “One million commercial vehicles sold of our tradition-rich FUSO brand in Indonesia prove that we have the right products for our customers in the country. Indonesia is a strategically important market for our growth strategy as a country that already ranks third among the largest sales markets for light-duty trucks worldwide.”
To enable stronger participation in the growth of sales markets like Indonesia, MFTBC and Daimler India Commercial Vehicles Pvt. Ltd. (DICV), the company’s strategic counterpart as Daimler Trucks Asia, are aligning their forces with an overall joint goal of 290,000 units sold by 2020. The markets of Southeast Asia offer a significant long-term market potential. According to external forecasts, an increase of approximately 20% to 30% in annual truck sales can be expected for the entire Southeast Asia region until 2020.
Mitsubishi Fuso in Indonesia
Mitsubishi Fuso is the number one commercial vehicle brand in Indonesia, with a leading market share of 44.9% in the overall truck and bus segment (January-August 2013). In the light-duty truck segment (5-8 tons GVW) served by the Colt Diesel, the company continues to prove its leadership position with a market share of 52.8% percent (January-August 2013). Over the past five years, the company has sold over 260,000 units in Indonesia, including light-duty trucks, medium-heavy-duty trucks and light-duty bus chassis.
The company will soon reach its 1 millionth sales milestone since its market entry in 1970.
Mitsubishi Fuso products for Indonesia are distributed by P.T. Krama Yudha Tiga Berlian Motors (KTB). MFTBC holds 18% of KTB shares.
Based in Kawasaki, Japan, Mitsubishi Fuso Truck and Bus Corporation (MFTBC) is one of Asia's leading commercial vehicle manufacturers. In 2012, the company sold a total of about 174,000 vehicles including light-, medium- and heavy-duty trucks and buses. Daimler AG owns 89.29% of MFTBC shares and various Mitsubishi group companies own 10.71% of MFTBC shares. MFTBC is an integral part of the Daimler Trucks Division of Daimler AG.
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